Services

Events

Moments worth covering.

Press launches, product reveals and large-scale activations, produced for multinational brands from São Paulo across eight Latin American markets.

  • 01 Press launches the region covers Launches
  • 02 Activations at 10,000-person scale At scale
  • 03 One production standard, eight markets 8 markets
  • 04 Logistics, suppliers and permits, handled End to end
  • 05 Coverage and content, built in On record
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01 · Concept & Strategy

An Idea Worth Showing Up For

It starts with a reason to gather. We define the objective, the audience and the single idea the event has to land, then shape a format that earns attention rather than simply filling a room.

Event strategy · Concept · Audience
02 · Production

From Floor Plan To Final Cut

Venue, staging, suppliers, permits and run of show, managed end to end by local teams who know how each market actually works, so the day runs the way it looked on paper.

Production · Logistics · Vendor management
03 · Press Launches

A Room Built For Coverage

Launches designed so the story travels: the right journalists in the room, spokespeople prepared, and assets ready the moment the news breaks.

Press launch · Media list · Spokesperson prep
04 · Brand Activations

Experiences People Choose To Share

Activations that turn a brand moment into something the public attends, remembers and posts, from intimate experiences to large-scale productions for thousands.

Activation · Experiential · Footfall
05 · Measurement

Proof The Moment Worked

Attendance, coverage, content and sentiment, tracked and reported, so the impact of the room is accounted for long after the lights go down.

Attendance · Coverage · Sentiment
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How We Work

One Team, From Brief To Breakdown

It starts with a conversation. We map the objective, the markets and the moment, then build the format, and the team, around them.

Local teams from Mexico City to Buenos Aires run to one production standard, tuned to the venues, suppliers and regulations of each market.

We work on retainer or by project. And events rarely travel alone: they connect naturally with public relations, influencer campaigns and social media the moment the doors open.

Start a Conversation

Raise The Standard

contact@tnsagency.com

+55 (11) 3274 7711

The New Standard, Main Office
Rua Estela, 515 · Bloco F, Conjunto 192
Vila Mariana, São Paulo, SP, Brazil

Public relations and strategic communication agency for multinationals in Latin America, delivering integrated PR and communication solutions from São Paulo across eight markets.