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PR & Strategic Communications · Latin America
The New Standard of In Ltin America
Public Relations and Strategic Communications.
Servicing multinational brands in Latin America.
Full-service solutions for traditional and digital public relations, events, influencer marketing campaigns, digital strategy, social media content, advertising and crisis communications.
Full-service solutions for traditional and digital public relations, events, influencer marketing campaigns, digital strategy, social media content, advertising and crisis communications.
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Our Manifesto
Attention can be bought. Belief has to be earned. The New Standard wins genuine media coverage for multinational brands in Brazil and across Latin America with credibility that builds lasting reputation and reach.
Services
Everything PR.
And Then Some.
Customized PR, communication and marketing strategies in Latin America. We develop tailor-made programs that integrate public relations, events, influencer campaigns, brand activations, advertising, crisis communications, social media and ESG initiatives, positioning brands with relevance across Latin American markets.
Public Relations
Reputation, earned daily. Strategy, media relations and placements across the region.
Events
Moments worth covering, from press launches to 10,000-person activations.
Influencer Campaigns
Trusted voices, on message. Creators your audience already follows.
Brand Activations
Experiences people attend, remember and repost.
Case Studies
Work That Made Noise.
Automotive · Factory Launch
Gestamp
Press coordination for the Spanish autoparts group’s factory inauguration, generating headlines in national and international media.
Brazil · ESG Campaign
Seequent
An ESG partnership with Vale’s Desenvolver program landed the geoscience leader in Exame, Valor Econômico and Globo.
Brazil · Phygital Launch
Itaú
450 km of cycleways launched with a 10,000-person event: a physical moment engineered for digital and traditional coverage.
Keep scrolling. The work slides in sideways.
Swipe to explore the work
Where We Operate
Eight Countries.
One Conversation.
Local teams from Mexico City to Buenos Aires, connected to one regional strategy and tailored to the cultural, media and digital specificities of each market.
01ArgentinaBuenos Aires
02BrazilSão Paulo · HQ
03ChileSantiago
04ColombiaBogotá
05EcuadorQuito
06MexicoMexico City
07PanamaPanama City
08PeruLima
The Fast and The Curious.
Studies, research and market insights.
Social Media and Influencer Marketing in Latin America 2026
WhatsApp or Facebook was the most used of six networks in each of six markets' 2025 online samples.
Clients
In Good Company.
FAQ
Clever Questions.
What types of companies does TNS work with?
We work with multinational brands and international companies seeking to enter Latin America or expand their presence and reputation across the region’s markets.
In which Latin American countries does TNS operate?
We operate across multiple Latin American markets: Argentina, Brazil, Chile, Colombia, Ecuador, Mexico, Panama and Peru, with strategies tailored to the cultural, media and digital specificities of each country.
Does TNS work only with public relations, or also with marketing?
We are a fully integrated agency, operating across public relations, events, influencer campaigns, brand activations, advertising, social media, crisis communications and ESG initiatives.
Does TNS develop customized strategies for each market?
Yes. All strategies are tailor-made, taking into account the brand’s objectives, the local market, target audiences, and the stage of maturity of the operation in Latin America.
Does TNS offer crisis communications support?
Yes. We have expertise in crisis communications to protect brand reputation in sensitive moments, acting strategically, swiftly, and in alignment with each market’s context.
How does a project with TNS begin?
With a conversation. We map your objectives, markets and opportunities, then structure an integrated strategy, and the team, around them.