How Brazilian Brands Win at Carnival: Turning Culture into Sales (Spoiler: Yours Can Too)
Why Carnival Isn’t Just Confetti and Caipirinhas Carnival in Brazil isn’t just a party. It’s a cultural obsession that takes over the country for weeks. For brands, it’s a golden chance to connect with 70% of Brazilians who dive into the festivities. But to stand out, you need more than flashy ads. You need campaigns […]